For any business, regardless of size or industry, the contact center is one of the most important departments, since it serves as a central hub of communication between the company and its clients. An advanced, high-quality contact center solution can boost your ability to quickly and efficiently address customer questions and issues. At a time when businesses increasingly compete based on customer experience, choosing the right contact center platform can make all the difference when it comes to standing out from the crowd, closing deals, keeping clients happy and overall meeting your business goals.
The new wave of CCaaS technology in contact centers gives you the freedom to:
Wait, this all seems to line up with UCaaS...What's the difference?
Unified communications as a service (UCaaS) and CCaaS work hand-in-hand. But they're typically purchased by separate departments and used for different purposes. CCaaS offerings enable multi-channel communication via a single cloud-based platform. Where UCaaS is more apt for internal collaboration, CCaaS is designed for customer communication.